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Naim

 

The Naim story begins with one man’s passion for music and weaves its way through four decades and a raft of iconic product launches to the present day.   

Naim Audio founder Julian Vereker MBE (1945-2000) was a racing car driver, entrepreneur, and self-taught engineer with a deep passion for music. Spending his spare time listening to and recording his friends playing live in the 1960s, Julian found that playback on his system at home fell woefully short of the experience he craved. Not content with second best, he decided to design his own amplifiers and loudspeakers. These first designs laid the foundations for a range of iconic and award-winning hi-fi products that would reach well into the next century.

Every Naim product is conceived, designed and engineered entirely in service of the sound to reveal a pure experience of music that’s as close as possible to its original live source. We believe that the exploration of sound is an adventure that rewards you with a clarity and connection that becomes more powerful the deeper you travel within it. Which is why every element within our systems is crafted to create a silence around the sound, reducing any interference between you and the intention of the artist.  

  1. Space. We give each of the critical components their own environment, omitting outside or ‘toxic’ interference, which means no compromise on the purity of sound.
  2. Circuitry. We minimize any interplay between the internal levels, so that you can simultaneously enjoy both the quiet and the loud, as originally intended.
  3. Purposeful materiality. We use materials that excel in performance, not just appearance.
  4. Technology. We constantly strive for new and innovative ways to achieve our goals, integrating sophisticated electronic design and software development, with mechanical engineering and acoustics to deliver a truly advanced sonic experience.

By managing the relationship between these four pillars of engineering, Naim enables listeners to hear every single note in equal measure and transcend from audio sound to musical performance. They call this unique and emotive transmission the ‘Voice of Naim’; it’s their signature, their calling card. This ‘voice’ has been carefully engineered across our product portfolio and crafted to take you the listener deeper through this journey into music, from the excellent entry-level Mu-so wireless range, through to the ultimate listening investment in the Naim ‘Marque’ separates – Classic, 500 and Statement, their flagship amplification system.  

Unlike most other consumer electronics, Naim Audio products are not designed to be replaced in three to four years. Buying a Naim Audio product is an investment in many years of incredible musical experiences. It’s a choice to make music a central part of your life. Naim can still repair almost every product they’ve ever made in their service and restoration department. The skilled technicians there are some of their most experienced, with the know-how to breathe life into classic Naim Audio equipment. They regularly restore some of the first hi-fi products Naim has ever made, making your product ready to provide another 30 years of musical enjoyment. 

3 products